AI

AI Can Build a Website. Can It Build the Right One?

AI Can Build a Website. Can It Build the Right One?

A few years ago, building a custom website could require an entire team. Today, you can describe a website in a prompt and get something running in minutes.

AI can write the copy, generate layouts, produce images, create React components and even deploy the project.

AI has already changed how agencies work

AI has already changed a large part of everyday agency production. Tasks that used to take days now take hours.

  • Faster prototypes
  • Cheaper experiments
  • More time for strategy

A good website is a system

A polished interface is easier to produce than ever, but a website is more than its interface.

Design system
A website is a system, not a page.

Where AI fits in the process

StageAI helpsHuman needed
ResearchSummariesInsights
DesignVariationsDirection
DevelopmentBoilerplateArchitecture

Frequently asked questions

Can you build a website yourself with AI? For simple pages, yes.